elizabeth northcutt | designer
MIXIE_PRODUCT_PHOTOS-4.jpg

Mixie : 48 Hour Repack

Mixie: 48 Hour Repack Challenge

Top Ten Finalist- iOPP 48 Hour Repack Competition 2018

MIXIE_PRODUCT_PHOTOS-4.jpg
 

Challenge:
48 hours to develop packages and associated messages to encourage daily nut consumption within the U.S.
How can nuts become more interesting and an integral healthy part of everyday life?

Strategy:
With portioned nut crumble packs made for everyday of the week, AM & PM, Mixie makes eating healthy effortless.
Just sprinkle on your favorite dishes to enhance your daily nutrition.

Visual Concept:
Mother Nature's Pixie Dust

Team members: AD, Dina Zolan | AD, Erick Holmquist | GD, Chelsea Haines